Senior Performance Manager
Localitate: Bucuresti
Anunt expirat
Responsabilitati:
For our client, an important marketing and advertising company, we are recruiting a Senior Performance Manager.
Responsibilities:
- Participate in forming effective paid search strategies, but also display, video and social ads
- Complete e-commerce background: campaign set-up, feed management, advanced bidding (roas, target cpa);
- Advanced know-how on Google Analytics with focus on e-commerce module (conversions, assisted revenue, etc)
- Launch and optimize various PPC campaigns
- Oversee accounts on all platforms and drive valuable insights that will further impact over the ROI
- Track KPIs to assess performance and pinpoint issues
- Produce reports for clients with strong strategical inputs
- Maintain strong partnerships with PPC ad platforms and vendors
- Effective communication with clients and internal managers
- Work closely and communicate directly with client contacts on a daily basis for general account support
- Experience with and knowledge of the terminology and mechanics of the online advertising industry (CPM, CPC, CTR, View Rate, Viewability, Conversion Rate)
- Keep up to date with the latest developments and trends across PPC and Paid Media
Cerinte:
- Bachelor’s degree
- Minimum 2-3 years experience as a PPC Manager, data analysis and reporting with good communication skills and ability to work closely with the clients
- Exceptional written and verbal communication abilities for internal and external relationship management
- Drives ongoing benchmarking, dashboard monitoring and analytics intelligence to support data-based decisions for digital projects
- Excelent Excel, PowerPoint proficiency - Understanding of HTML and XML is a plus
Please send your resume to: recrutare@bia.ro. Only candidates considered suitable will be contacted. Thank you for understanding!